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- 🥛Dairy & Agriculture Software Roll-up in the Making
🥛Dairy & Agriculture Software Roll-up in the Making
Story of Ever.ag (formerly Dairy.com)
PE Playbook: Dairy & Agriculture Software
Last week’s post on the convenient store software rollup received a lot of likes. So here’s another one: Ever.Ag—a private equity-backed AgTech platform that quietly powers much of the U.S. dairy, agriculture, and livestock supply chain.
State of Play
With fresh headlines about a potential 145%(!) tariffs on China rattling markets, attention has turned to U.S. agricultural exports, which—at $25B+ annually—are U.S.’s largest export to China by far. That means U.S. farmers are suddenly under the spotlight again, and many of them are relying on Ever.Ag’s software and services to manage their operations and make critical decisions.
What started as a niche dairy logistics business has evolved—under Banneker Partners—into a multi-vertical AgTech platform with one of the most comprehensive stacks in the industry.
Let’s dig into the strategy that took it there.
How Ever.Ag Makes Money
Ever.Ag is a full-stack agricultural software platform (spanning from farms to retailers) serving stakeholders across dairy, grain, livestock, and food manufacturing. The business model blends SaaS subscriptions, commission-based brokerage and insurance, professional services, and data monetization.
Product Line | What It Provides | Revenue Model | Primary Customers |
Dairy ERP & Supply Chain Management | Intake tracking, milk hauling logistics, producer payroll, load planning, compliance | SaaS | Dairy co-ops, dairy processors, milk haulers |
Manufacturing Execution (MES) | Real-time plant operations (pasteurization, packaging, QC), automation | SaaS and data/analytics | Dairy/food manufacturers, beverage processors |
Commodity Risk Management | Hedging, brokerage, futures/options trading for ag commodities | Commissions on trades | Dairy producers, grain marketers, livestock operations |
Crop Insurance Services | Crop yield protection, hail/weather coverage, compliance filings | Commissions on insurance | Ag retailers, grain farmers |
Ag Retail ERP | Agronomy ops, precision ag, inventory, grower CRM | SaaS | Ag retailers, agronomists |
Farmer-Facing Tools (e.g., field-level insights) | Data aggregation, mobile dashboards, weather/price alerts | SaaS | Producers/farmers |
Data & Analytics Platforms | Market intelligence, price discovery, logistics forecasting, CPG analytics | Data licensing fees | Processors, CPGs, retailers |
Sustainability Solutions | Energy usage tracking, feed efficiency, ESG reporting | SaaS | Dairy farms and retailers with sustainability mandates |
As more producers, processors, and partners plug into the Ever.Ag platform, the data gets richer and more valuable—creating powerful network effects across the ag value chain.
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